São Paulo Boat Show 2020
The São Paulo Boat Show will be held in an unprecedented way from november 19 to 24.
In one of the main postcards of São Paulo, the event anchors in a unique way in the Olympic Streak of SP, in the heart of São Paulo, in outdoor format. The event appears in a way never seen before and with all the necessary prevention protocols.
Stands connected to your boats on the water, all the charm of a walk by floating in the water mirror, food truck squares, content areas, exclusive experiences all the enchantment that only the main nautical event in Latin America could bring.
This year they will exhibit about 40 exhibitors, with more than 20 boat builders, and 70 boats.
“As the main benchmark in the sector, we understand the importance of continuing with this year’s edition and thinking of a new way of doing it,” says Ernani Paciornik, president of the Grupo Náutica event organization.
Impacted by the new coronavirus pandemic, the nautical sector saw sales rewarm during the second half of May, when consumers, aware of the need for social distancing, looked for alternatives that would allow them to maintain quality of life and safety.
In 2019, the event generated US $ 40 million in business, a result that included the sale of 250 boats. Although fewer people are expected, it is estimated that this edition will generate more than US $ 47.3 million, a growth of 20% depending on the pace of the market.
There will be 6 days of event – contemplating the best of nautical content, full of news and launches and all the beauty that you can only see here. The alão in its unpublished version, has yet another innovation, the event will be hybrid, reaching not only Brazil, but the world! The event will have its presence in person and also virtual, allowing visitors to choose their products in person and following everything that happens during the six days in real time.
After all, the boat is water.
