Les Voiles de Saint Tropez is a much anticipated annual regatta – it has a certain “je ne sais quoi,” if you will. Split across two weeks, hundreds of boat owners and their crews fill the docks and the harbor, and thousands of spectators descend upon the coastal town on the French Riviera for this sailing festival.

From wooden classics to high-performance race boats, Les Voiles de St Tropez offers a spectacular display of sailing, and it showcases the best and the breadth of North Sails. During a morning coffee run, you’ll likely navigate around multiple signature blue North sail bags along the sidewalk as they wait to get loaded on board their respective boats. On an afternoon stroll you can pop into one of the three harbor-side North Sails Apparel stores, which house performance sailing gear and or our event space that offers official race merchandise. Or stop by our pop-up loft and watch our event service team put the finishing touches on racing sails that needed overnight repair. LVST 2023 even served as a launch pad for We Are North Sails, the latest campaign from North Sails Apparel. On the water or shoreside, this regatta offers it all.

Racing concludes on Saturday, October 8th. Follow along with the event and North Sails as we wait for new #NSVictoryList entries.